Mike Linner

luxury retail with five-star hospitality interwoven

ml@mikelinner.com

CREATING LUXURY RETAIL WITH THE HALLMARKS OF FIVE-STAR HOSPITALITY.

I am recognized as an innovative leader in the luxury industry, with expertise working alongside leading brands in both five-star hospitality and luxury retail in the watch and jewelry segment. My experience in two of the most client-centric fields—hospitality and retail—enables me to craft exceptional concepts that showcase unique services and products.

My knowledge of emotional brand management, CRM, KPI-driven management, and bold marketing strategies makes me a sought-after voice in the luxury world. I frequently serve as a keynote speaker and panelist. My clienteling strategies and immersive events, along with concepts for brand and customer activations in the watch and jewelry industry, have earned me a nomination for “Watch Person of the Year 2024.”

As a strategic advisor for luxury brands, I specialize in creating tailored customer experiences that set new standards. With a keen sense of the needs of discerning clients and a deep understanding of the dynamics of the luxury market, I help companies strengthen their brands, substantially increase awareness, boost market share, and craft unforgettable experiences for their customers.

Hi, I'm Mike

“Our clients entrust us with two of their most valuable assets: their time and their money. We can refund money, but time we cannot.”

Philosophy

"I feel truly fortunate that my journey continually guides me toward my passion. Throughout my career, I have the privilege of pursuing what fulfills me most, allowing me to immerse myself in what I love every single day. To me, passion is the ultimate driving force. When you approach your work with genuine enthusiasm, it inevitably leads to success!”

"My actions are deeply rooted in my passion for excellence. I thrive in environments where going the extra mile is not just expected but celebrated. I love to exceed expectations and surprise people with the unexpected. My focus is on creating unforgettable experiences, always keeping a close eye on the details that matter. I’m committed to continuous improvement and dedicated to transforming each moment into a lasting impression."

"I focus on the bigger picture, consistently questioning established norms and practices while pushing boundaries. Fostering a culture of change rather than complacency is at the core of my work. Instead of getting caught up in explaining the characteristics of products, I prefer to create the stage that showcases them."

Mike is an extremely creative mind who always thinks "outside the box" and develops innovative marketing concepts. His holistic approach includes a deep understanding of customers and the design of a targeted customer journey. I greatly valued working with him, as he consistently inspired me.

Lena Schürmann
Regional Marketing Manager Central Europe
McLaren Automotive

Working with Mike on several watch events has been a truly great experience and a success. The collaborations were not only truly positive, highly professional, and enriching but also defined by an ease and dedication to his passions for watches, cars and hospitality. He skillfully manages to inspire people for his various passions and products and enjoys taking people dreamy journey with his expertise. I am very much looking forward to future projects together.

Charlotte Frieß
Head of Live Communication
Ebner Media Group

Mike is genuinely an outstanding person. His industry knowledge, paired with exceptional expertise, has impressed me time and again. I value his loyalty and reliability in terms of working together.

Markus Rettig
Managing Director
Frederique Constant Germany

Upcoming events

Future events will be announced...

Let's get social

I am always looking for like-minded people. If you think we can work together or just want to talk, feel free to contact me.

ml@mikelinner.com